Dominate Google. Automate growth.
Solsti is the AI-powered Google Growth Agency for local businesses. We help you rank higher on Google Search and Google Maps, generate more five-star reviews, automate customer follow-up, and turn online searches into booked revenue.
Why we exist
We don't sell SEO. We sell visibility, customers, and revenue.
Solsti is not another marketing agency. We're the AI-powered Google Growth partner for any local business that depends on Google Search and Google Maps to acquire customers.
Healthcare is one of our strongest specialties — we built our reputation helping medical, dental, veterinary, and wellness practices grow. But our proprietary AI-powered Google Growth Platform works equally well for home services, HVAC, plumbing, roofing, legal, real estate, restaurants, retail, franchises, and every other local business that lives and dies by being found online.
We have operated inside customer-facing businesses
Our founder built and exited a service organization. We know what it feels like to balance customer care, staff retention, revenue pressure, and growth — at the same time.
We speak the language of owners and frontline teams
From front-desk workflows to owner conversations, we understand the stakeholders, the compliance concerns, and the real blockers to growth.
We focus on real business value, not vanity metrics
More customers served. Shorter wait times. Lower administrative cost. Higher staff retention. Those are the outcomes that matter.
We are independent counsel, not another vendor
No referral fees. No vendor kickbacks. Our recommendations are based on what will move your organization forward, not what is easiest to sell.
Founder's intent
"I started Solsti because business owners deserve growth partners who have actually been in the room."
Chris Weston has spent more than 20 years building businesses, leading complex sales organizations, and operating inside service companies. He built, scaled, and sold a healthcare organization, led teams through complex implementations, and saw firsthand how the right operational systems can free teams to focus on customers — while the business grows.
He founded Solsti to bring that experience to owners and operators across healthcare, home services, professional services, retail, and multi-location brands who are tired of being sold to and ready to grow with discipline.
Track record
Operators who have actually built businesses — not just websites.
Six areas of lived experience the leaders we advise consistently point to.
Service Business Experience
Built and exited a service organization. Advised healthcare, dental, home services, legal, retail, and multi-location operators.
From the operator's chair
Two decades building, scaling, and selling service businesses — with the real-world lessons that only come from ownership.
Sales & Growth Expertise
Led sales orgs through complex, multi-stakeholder deals — the same relationship skills that drive local growth.
Operational Excellence
Front-office throughput lifted, workflows redesigned, administrative burden measurably removed.
Technology Strategy
Selection and sequencing of the systems that earn their place — deployed without disrupting operations.
Customer Growth
Median new-customer growth within twelve months of engagement.
Two decades in the room
A career built inside the businesses we now advise.
2003
Sales leadership
Began a two-decade path leading sales teams — quota, forecasting, and complex multi-stakeholder deals.
2010
First operator role
Moved from selling to running the business. P&L ownership, financial reporting, and hiring at scale.
2014
Built a service organization
Founded and led a healthcare organization through growth, staffing, payer negotiation, and operational maturity.
2019
Sold the business he built
Successfully sold the organization — carrying forward what the process taught about building real, lasting business value.
2021
Advisor to service operators
Began advising owners and operators across healthcare, home services, professional services, and retail on growth and operations.
2024
Founded Solsti
Established Solsti to deliver independent, hands-on counsel and the operational systems customer-facing businesses quietly need.
Years building businesses
Organizations advised
Revenue led
Client retention after year one
Who we are
The operators behind the work.
Chris Weston
Founder & Managing Partner
A business builder and operator with more than 20 years of operator experience. Chris founded Solsti to bring independent, hands-on counsel to owners and operators ready to grow with discipline.
Cathy J.
Director of Delivery
Cathy leads engagement delivery and operational standards across every client. She ensures the systems we install continue to earn their place in the business.
Keli C.
Director of Brand
Keli leads brand, narrative, and customer-facing communications. Her focus is helping organizations present a polished, credible, distinctly human voice.
How we practice
What we stand for.
Rigor
Diagnose before you prescribe. We understand the problem before we propose the solution.
Outcomes
Measured in real business results — revenue gained, capacity unlocked, and burden removed — not clicks or impressions.
Discretion
We treat your reputation, your data, and your trust with the care they deserve.
Integrity
The right thing, quietly, every time — especially when no one is watching.
"Running a customer-facing business should not be harder than serving the customer. We help leaders remove the friction so their organizations can focus on what matters most: the people they serve."
Chris Weston · Founder & Managing Partner
Ready to dominate Google in your market?
Grab a free AI Growth audit with a Solsti owner. We'll show you exactly where you rank, where your competitors are winning, and the moves that will get you more calls and booked customers fast.